Perodua is aiming for its new seven-seater SUV, the Perodua Aruz in East Malaysia, a predominantly SUV-driven market, the new Perodua Aruz will spearhead that expansion in this SUV-popular region, targeting to expand further its East Malaysian market share from 40% currently. Since the Perodua Aruz’s launch in January, over 4,000 units have found homes out of over 14,000 bookings nationwide to date.
Dato’ Zainal recently flagged off the Perodua Aruz TransBorneo Convoy at Perodua’s Kuching 1 Branch, in which six units of the Perodua Aruz will be travelling from Kuching to Tawau, covering approximately 1,500 km from 16-22 March.
Along the way, the convoy will be calling at major cities including Sibu, Bintulu, Miri, Kota Kinabalu, Ranau and Sandakan to engage with local communities and councils, allowing them to get up close to and experience the new Perodua SUV.
The seven seats can be adjusted in many ways to suit owners’ lifestyles, and thanks to six airbags and Vehicle Stability Control (VSC) being standard across the range, plus Advanced Safety Assist 2.0 on the AV variant, the Perodua Aruz has a maximum five-star ASEAN NCAP safety rating.
Dato’ Zainal said that the Perodua Aruz’s 220 mm ground clearance gives it great all-round visibility and the ability to traverse semi-rough terrain and small floods with ease. Its body-on-frame construction also makes it durable and capable of handling loads.
Worries about great distances between petrol stations are put to rest, as the Perodua Aruz is a government-certified Energy-Efficient Vehicle (EEV) with the best fuel economy in its class.
“All these make the Perodua Aruz very well-suited to East Malaysia, where the nation’s best-value SUV is priced at RM74,900 for the X variant and RM79,900 for the AV variant,” said Dato’ Zainal.